Subaru Impreza, New Impreza 2018


A breakthrough in performance. A ride that feels as fun as it looks. Clever tech that sets new standards for what a small car can do – meet the all-new 2018 Subaru Impreza. This car won’t just keep you moving, it’ll deliver pure, effortless fun. Get ready to do something you’ll love.


The new Impreza is 95% redesigned from the ground up, with a fresh image, powerful, and full of clever technology. It’s the was a small car should be designed, bringing a new adventure to your life, so you can do more for you.


Whether you’re hitting the beach or running to work, do it in style with a Direct Injection engine and our famous Subaru Symmetrical All-Wheel Drive. The Subaru Impreza is a fun to drive machine, giving you 101 ways to do life better – and then some.

Super fun to drive

Subaru Impreza, New Impreza 2018

Impreza has grip like no other car in its class, hugging the roads like a sports car. Better suspension, more rigid, stable, stronger and safer – plus its beautifully smooth acceleration will have you zipping all over town with a smile on your face.

All-Wheel Power

Subaru Impreza, New Impreza 2018

With the superior grip of the legendary Symmetrical All-Wheel Drive system, Subaru Impreza is ready for any road or rugged mountain ahead. It grips the road with all four wheels, all of the time, giving you double the traction capacity, greater precision and even more cornering power.

Legendary engine

Subaru Impreza, New Impreza 2018

Sitting lower and flatter in the engine bay, the famous Subaru Boxer engine is designed to create less noise and vibration in the cabin, whilst the lower centre of gravity improves stability and traction on the road, meaning you can corner with even more confidence.


Subaru Impreza is built for epic family adventures. All for amazing value with more of the practical features you want as standard across the range, including our legendary Boxer engine, Symmetrical All-Wheel Drive system and rear view reverse camera.




Maximum engine power output (DIN) at 6000rpm




Outstanding efficiency



Legendary Boxer Engine

Subaru Impreza, New Impreza 2018


The Subaru Impreza mixes enjoyment with peace of mind like never before. It’s the combination of dynamic performance and world-class safety that gives you the freedom to do more, and get so much more out of life.

Let all the wheels do all the work

Grip hold of slippery rainy streets. In true Subaru style, Subaru Impreza uses our Symmetrical All-Wheel Drive (SAWD) system. It gives you optimum control and double the tractive capacity of a two-wheel drive car. Four wheels grip better than two.

Taking you back

Backing into a tight side street? Driveway difficult to navigate? Subaru Impreza makes reversing easy.

Every Subaru Impreza is fitted with a rear view reverse camera as standard. It’s like having eyes in the back of your head. The rear view reverse camera helps to greatly improve your visibility and reduce the risk of any bumps and scrapes, so you can get on with your day.

Assistance at the ready

Sudden stopping. Surprise roadworks and hairpin turns. Subaru Impreza is ready for extreme urban conditions with its electronic driver assist system called Vehicle Dynamics Control (VDC).

Constantly analysing through an array of sensors, VDC includes:
Electronic Stability Control: Helps you gain control if you unexpectedly understeer or oversteer, by applying brakes, reducing engine power and distributing torque.

Traction Control System: Helps you minimise your wheel slip by reducing engine power.

Works like magic

Imagine if your wing mirrors could alert you when there’s something in your blind spot. Or if your car could guide you safely out of a parking spot. We made all this happen – and more – with Subaru’s Vision Assist1 technology.

Blind Spot Monitor (BSM): If a vehicle is in your blind spot, a light symbol on your side mirror lights up – on either side of the car – to let you know.

Rear Cross Traffic Alert (RCTA): If you’re reversing and a vehicle drives past behind you, you will receive an audible and visual warning. Perfect for Saturday morning shopping.

Extra eyes on the road

EyeSight® Driver Assist system is like your second pair of eyes, spotting potentially dangerous situations up ahead. It alerts you to take action and applies the brakes automatically if you don’t.

Our award-winning third-generation EyeSight® Driver Assist system works by capturing 3D images through a pair of forward facing cameras.

Eyes in the back of Impreza

The Subaru Impreza 2.0i-S now features Reverse Automatic Braking (RAB). The tech will sense and alert you if it detects you are about to hit something behind – and now it will even apply the brakes in the event you don’t. RAB is part of our innovative and ever-growing suite of Vision Assist technologies.

Boxing clever

The famous Subaru Boxer engine is not only a great performer; it also reduces the risk of injury in a severe frontal collision. This is because it’s designed to sit lower and flatter in the engine bay than traditional engines, so it will slide below the cabin – not through it – in a heavy frontal collision.

Launch me